Discover your aura
Our Aura Experience is a unique way of capturing photographs with your own, personal aura. We designed and developed our aura technology, applying a personalised halo of colours to each portrait, creating captivating content with a touch of magic.
A reimagining of the popular victorian photographic experience, we wanted to capture the energy and mysticism of aura photography for a modern day audience, with an AI twist. A distinctive immersive experience that can be customised and integrated for a broad spectrum of activations, both online and in person.
The return of tie dye
For Ralph Lauren’s #PoloRLstyle tie-dye campaign, they took a colourful departure from the brands softer palette. As part of their pop-up store in Selfridges, London, they wanted to give their customers the opportunity to immersive themselves in the colours of the collection incorporating our Aura experience to enhance the activation, providing a personalised take away to go with their clothing.
The Aura experience was huge success; it ran for 30 days with over 2,100 guests having their aura read and a read on-line of >300k.
What’s your Tanqueray flavour?
Tanqueray No. 10 transformed Bloomsbury House, London into Tanqueray Townhouse, a week long immersive experience of magical gin-related activities.
As part of the activation, we developed The Aura Room, a customised space within the Townhouse where guests could come and have their Aura image captured. They were then invited to create their own personalised cocktail using flavours and botanicals that corresponded to their unique aura reading.
With over 2,500 visitors, the Aura Room at the Tanqueray Townhouse was a huge success, being used continually throughout the week long activation.