Discover your aura
Aura Photography re-designed for the digital age
Our Aura Experience is a unique way of capturing photographs with your own, personal aura reading. We designed and developed our aura technology, applying a personalised halo of colours to each portrait, creating captivating content with a touch of magic.
A reimagining of the popular victorian photographic experience, we wanted to capture the energy and mysticism of aura photography for a modern day audience, with an AI twist. A distinctive immersive experience that can be customised and integrated for a broad spectrum of activations, both online and in person.
The return of tie dye
For Ralph Lauren’s #PoloRLstyle tie-dye campaign, the brand took a colourful departure from the brands softer palette. As part of their pop-up store in Selfridges, London, Ralph Lauren wanted to give their customers the opportunity to immersive themselves in the colours of the collection incorporating our Aura experience to enhance the activation, providing a personalised take away to go with their clothing.
Aura photography has been re-imagined for the digital age, where guests could have their energy reach by the Lighthouse Studio technology.
The Aura experience was huge success; it ran for 30 days with over 2,100 guests having their aura read and an online reach of over 300,000.
What’s your Tanqueray flavour?
Aura photography with Tanqueray gin
Tanqueray No. 10 transformed Bloomsbury House, London into Tanqueray Townhouse, a week long immersive experience of magical gin-related activities.
As part of the activation, we developed The Aura Room, a customised space within the Townhouse where guests could come and have their Aura image captured. They were then invited to create their own personalised cocktail using flavours and botanicals that corresponded to their unique aura reading.
Aura photography captures the unique energy of guests and places a halo of colours around people, where each colour represents an energy.
With over 2,500 visitors, the Aura Room at the Tanqueray Townhouse was a huge success, being used continually throughout the week long activation.